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Short-form material is tailored for Tumblr Blogging Company. Because its users are so eager to remark on one another’s work, blogging is great for advertising.
A blog is hosted by Tumblr at no added cost. The platform allows for the acquisition of a subdomain and is user-friendly. To complete one’s work, no talents are necessary. The layout is created in a way that makes it simple to set up and use at one’s own speed (Beese).
The URL and title of the article are utilized as templates by Tumblr to tie the post to an account. The language used for template brings out the themes without any effort. The format does not change which makes it easy to master (Beese).
The design of Tumblr is artistic which gives the website great aesthetic value. In addition, it has strong social component providing a wide exposure for millennials. They are the major active users of this platform, which creates an opportunity for business. Majority of the thirty million internet users using Tumblr are aged between sixteen and twenty four. That is why advertising a coffee company in Tumblr will be of interest to them since they love to be associated with treading issues. The artistic designs will be attractive to them thus making Tumblr a perfect advertising platform (Beese).
Tumblr is one of the world fastest-growing brands. With its help, Nescafe became a legendary international brand. Meanwhile, Tumblr only uses simple tools like GIFs and images for advertisement. Therefore, it is essential to suppose that this website will be a good platform to advertise a coffee company.
Work Cited
Beese, Jennifer. “Do People Still Use Tumblr For Business?.” Sprout Social, 2017,
https://sproutsocial.com/insights/tumblr-for-business/.
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