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Assignment for Unit 4: External Environmental Analysis
External Environmental Analysis of U Drive Transport
Kenya is a country in the World Region.
Kisumu is a major city center.
1. External Social Environmental Factors (Hint: Do the threats first.)
Possibilities: Social lifestyle
Implications for Culture
Education degrees
Threats: There are no social threats.
Resources are available at: http://www.state.gov/e/eb/eppd/csr/index.htm
2. External Environmental Factors Based on Demographics (Hint: Do the threats first.)
Opportunities:
Age group
Relationship status
The rate of employment
Threats include: demographic structure
The URL for the United States Census International Data Base is http://www.census.gov/population/international/data/idb/informationGateway.php.
3. External Economic Environmental Factors (Hint: Do the threats first.)
Possibilities: Low inflation rate
Interest rates are low.
Credit availability
Fiscal policies that are beneficial
Low currency exchange rate
There are no economic threats.
4. Technological External Environmental Factors (Hint: Do the threats first.)
Opportunities:
Social lifestyle
Cultural implication
Levels of education
Threats:
No social threat
Resources: http://www.state.gov/e/eb/eppd/csr/index.htm
2. Demographic External Environmental Factors (Hint: Do the threats first.)
Opportunities:
Age bracket
Marital status
Employment rate
Threats:
Demographic structure
The U.S. Census International Data Base is located at: http://www.census.gov/population/international/data/idb/informationGateway.php
3. Economic External Environmental Factors (Hint: Do the threats first.)
Opportunities:
Low inflation rate
Low interest rates
Credit accessibility
Favorable fiscal policies
Low foreign exchange rate
Threats:
No economic threat
4. Technological External Environmental Factors (Hint: Do the threats first.)
Opportunities:
Low technology advancement rate
Few innovative technological advancement
Threats:
Rate of technological obsolescence
5. Political and Legal External Environmental Factors (Hint: Do the threats first.)
Opportunities:
Favorable government policies
Law taxation rate
Government stability
Limited entry mode regulations
Threats:
No political threat
Resources: The World Fact book
6. Competitive External Environmental Factors (Hint: Do the threats first.)
Opportunities:
Absence of car sharing company
Threats:
Public transport
Uber taxis
References
Central Intelligence Agency. (2014). The world factbook. Retrieved fromhttps://www.cia.gov/ library/publications/the-world-factbook
U.S. Census Bureau. (2013, December). International programs: International data base. Retrieved from http://www.census.gov/population/international/ data/idb/informationGateway.php
U.S. Department of State. (2014). Corporate Social Responsibility. Retrieved from http://www.state.gov/e/eb/eppd/csr
U.S. Department of State. (2014).Regions. Retrieved from http://www.state.gov/countries
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