Group Exercise SWOT Analysis

We loved spending time with our pals while playing together as kids

Our universe tends to center on buddies during the adolescent years. These pals typically make the decisions on various events. Similar to this, even as adults, people continue to value the lively character of friendship interactions despite having limited time and chances to do so. In this situation, group exercise gives people the chance to take advantage of this opportunity and gives them a platform to feel young and active in a group setting. In this essay, “group exercise” refers to the activity that a group of individuals performs while being supervised by a trainer. The objective of the paper is to utilize SWOT analysis with the objective of exploring and determining the effectiveness of group exercise in pursuit of physical and mental goals.

SWOT Analysis

A SWOT analysis comes out as a tool, which provides the platform for the evaluation of the strengths, weaknesses, opportunities, and threats regarding an issue, company, and initiative. Strengths highlight the strongest aspect of the issue under discussion while weaknesses demonstrate the weakest aspects of the project or ineffectiveness of the issue. Moreover, opportunities are valuable in the determination of the mechanisms to improve on the weaknesses or maximization of the strengths to the achievement of the competitive advantage. Finally, the tool integrates the threats highlighting how others will perceive the initiative or issue in question.

Strengths

Newer facilities & equipment

Enhanced morale/motivation

Increased competitiveness

Increased exposure

Accountability & Inclusivity

Weaknesses

Limited parking

Lack of efficiency and determination

Lack of morale/motivation

Opportunities

Initiatives & vast pool of talents

Increased health-conscious consumers

Improved perception of the brand

Threats

Unmotivated instructors

Inadequate facilities/equipment

Low participation

Strengths

Newer Facilities & Exercise Equipment

One of the valuable strengths of the group exercise is the potentiality of exploring and utilizing newer facilities and exercise equipment initiated by the desire to enable the realization of collective goals. Collectively, the individuals will have the opportunity to maximize the outputs of the facilities and equipment for their well-being.

Enhanced Morale/Motivation

Another critical strength of the group exercise is the increased level of motivation and desire among the members of the group. In most cases, it is challenging to focus on the designed workouts at the individual level. In such instances, individuals might consider dropping out of the workout programs (Galegher, Kraut, & Egido, 2014). Nonetheless, in the group context, such individuals will have the opportunity to experience the desired motivation to achieve their physical and mental goals concerning working out in the collective atmosphere.

Competitiveness

Group exercises associate with increased competitiveness among the members of the group. In this aspect, healthy competition among the members of the group would ensure that an individual adheres to the expectations. Similarly, weak members of the group experience the desired support from other members while competing effectively and efficiently. From this perspective, group exercise can generate the desired competitiveness among the group members, thus, the opportunity for the members to do their best for their physical and mental well-being.

Increased Exposure

Group exercise also contributes to the realization of social, as well as the fun environment, which is safe and valuable for the workout process. In the midst of experiencing the consistent exercise schedule, members of the group have the opportunity and platform to oversee a substantive increase in exposure to the social and fun context. Members of the group have the opportunity to eliminate the issue of social isolation during the workout exercises based on the attributes of collectivity in the achievement of the goals and targets.

Accountability & Inclusivity

Additionally, group exercise associates with the accountability factor for the members engaging in the collective exercising programs. In such encounters, there are no restrictions concerning prior exercise knowledge and experience, thus, the essence of inclusion for the members of the group.

Weaknesses

Limited Parking

One of the critical weaknesses of group exercise is the essence of limited parking, which depends on the number of participants in such groups. From this perspective, various gym centers do not have adequate parking facilities to address the demands of their customers. In this context, group exercises might associate with traffic at the parking lots leading to a lack of parking spaces for other consumers seeking to satisfy their goals and targets.

Lack of Efficiency & Determination

In most cases, people tend to join group exercises for fun and expression of the positive attitudes. In such instances, these people do not engage in the execution of the instructor’s expectations in pursuit of their physical and mental well-being. Group exercises associate with people at different levels regarding training knowledge and experience. From this perspective, participants might engage in different activities limiting the effectiveness and efficiency of the group to move forward appropriately. Lack of Morale

In spite of the tendency of people to foster social and fun environment during the group exercises, some people experience minimized motivation in working or functioning in such groups. In this context, people might suffer from lack of motivation based on their inability to execute what other members of the group can achieve or execute in the course of the exercise. This lack of inspiration or motivation might cause such individuals to drop such programs, thus, the ineffectiveness of the group.

Opportunities

Initiatives & Vast Pool of Talent

Group exercises are ideal as attributes of inclusivity. In this context, it is possible to exploit the opportunities in the group through focusing on the initiatives from the group members. In the statements mentioned above, group exercises integrate people from different backgrounds, knowledge, and experience concerning workouts. From this perspective, the participants might contribute to different workout programs and designs or dancing styles to facilitate the achievement of the collective goals and targets.

Positive Perception of the Program

Group exercise plays a critical role in the promotion of the positive perception of the brand. It is possible for the gym centers to use or utilize members or participants in such groups as ambassadors and marketers in the improvement of the quality perception of the target audiences of the brand at their disposal. Similarly, onlookers have the opportunity to experience the positive, social, and fun environment among the participants. These attributes contribute to the marketing of the workout facilities and equipment in enabling the participants to achieve their goals and targets. This will be an opportunity for the gym centers to engage in attracting more consumers to exploit their facilities and equipment while increasing revenues and financial resources in the achievement of the goals and targets.

Increased health-conscious customers

One of the major reasons for the people to engage in the physical workout is to improve their health conditions. Engagement in the group activities or exercises will contribute to the enormous increase in the number of health-conscious customers based on the motivation and morale of the participants. For instance, there are numerous people with diverse knowledge on the importance of workouts but lack the final step in beginning the process (Swift, Johannsen, Lavie, Earnest, & Church, 2014). Notably, group exercise will create the opportunity for the gym centers to attract and increase the number of health-conscious customers in the achievement of the personal and organizational goals.

Threats

Unmotivated Instructors

One of the major threats to group exercise is the presence of unmotivated instructors. The participants have the tendency to depend on the instructor as the leader in harmonizing various practices such as musical dances and number of moves within the sessions. Unmotivated instructors are threats to the realization of the collective goals and targets of the participants (Guiney & Machado, 2013). In the elimination of this threat, there is need to create an ample environment for the instructor to foster a social and fun environment with the participants in the achievement of the goals and targets.

Low Participation

Another threat to the realization of the goals and targets relates to low participation among the members. For the group exercise to achieve its goals and targets, all participants need to be on the same page and harmonious in their delivery of the moves and workout activities. Low participation might emanate from lack of commitment from other members or external issues such as stress and anxiety factors. It is valuable to consider the elimination of the low participation threat through ensuring that all participants are in the same level of engagement.

Inadequate Facilities

The success of the group exercise depends on various factors. One of these factors is the availability of adequate facilities and equipment. Inadequate facilities or equipment might be a critical threat to the achievement of the goals and targets of the group programs. This is through limiting harmonious delivery of the activities or movements among the participants to achieve collective goals for the physical and mental well-being of the target audiences. Notably, integration of quality and adequate facilities will contribute to the elimination of the threat.

Position

One of the common reasons for quitting the exercise programs in different gym centers is the aspect of boredom. In this aspect, group exercise scores heavily through the creation of diverse class formats to keep members active through increased motivation and interest levels. I believe that group exercise is beneficial and effective based on the diverse instructor styles, inclusive music selection, and an ideal platform for proficient interaction with other participants.

For instance, in the group exercises, hour-long workouts tend to go by quickly when people engage in trying different facilities, equipment, and exercises. The exercises provide the platform for people to remain interested based on the enormous influence or implications of the social atmosphere from the role of the group exercises. Moreover, group exercise is beneficial in the creation of the sense of belonging, as well as accountability among the participants or between the group members and the instructor (Bouchard, Blair, & Katzmarzyk, 2015). Various people have the knowledge on the importance or benefits of workouts. Nevertheless, these people do not have the urge or desire to make the first step towards the achievement of their goals. Group exercise is ideal in the provision of workout for the different levels regarding the beginners and advanced.

The objective of the participants in such group exercises is to show up at the gym center with the intention of demonstrating positive attitude while participating and having fun. Furthermore, various people have the tendency to quit the exercise program based on time constraints. Engagement in the group exercise is ideal in contributing to positive attribute among the participants, thus, the platform towards overcoming this challenge. This relates to the flexibility of the group exercises in terms of time for the people with limited time (Stanton & Reaburn, 2014). Categorically, group exercise contributes to consistency in scheduling enabling participants to have the opportunity related to the selection of time and schedule in accordance with their daily activities.

References

Bouchard, C., Blair, S. N., & Katzmarzyk, P. T. (2015), “Less sitting, more physical activity, or higher fitness?” In Mayo Clinic proceedings (Vol. 90, No. 11, pp. 1533-1540), Elsevier

Galegher, J., Kraut, R. E., & Egido, C. (2014), ”Intellectual teamwork: Social and technological foundations of cooperative work,” Psychology Press.

Guiney, H., & Machado, L. (2013), ”Benefits of regular aerobic exercise for executive functioning in healthy populations,” Psychonomic bulletin & review, 20(1), 73-86.

Stanton, R., & Reaburn, P. (2014), ”Exercise and the treatment of depression: a review of the exercise program variables,” Journal of Science and Medicine in Sport, 17(2), 177-182.

Swift, D. L., Johannsen, N. M., Lavie, C. J., Earnest, C. P., & Church, T. S. (2014), ”The role of exercise and physical activity in weight loss and maintenance,” Progress in cardiovascular diseases, 56(4), 441-447.