A Visual Communication Bulletin

The Wounded Warrior Project’s Message: Connecting the Struggles and the Solution

The Wounded Warrior Project bulletin’s message would employ the true meaning of images technique to get the attention of people who were unaware that soldiers were injured while on active duty. There will be a background lecture in particular that connects the struggles these service members face to how citizens might help meet their needs (Geise & Burden, 2015). It’s vital to highlight that the visual message would convey that while soldiers who have been injured in the line of duty do lack some items, their everyday lives could improve with cooperation.

Revealing Real-Life Struggles to Foster Understanding and Action

It might be difficult to engage different parties through visual communication. However, by revealing the real-life struggles of soldiers wounded while in service, people will understand what happens around them. Besides, the use of the true meaning of photographs strategy aims at showing people what they least expected to see (Leister, 2013). For this reason, the disinterested parties will take their time to look at the lives of their fellow countrymen that changed soon after the unexpected fatalities occurred which ended up changing their physique. Hence, this will make them come up with ways to help them and not engage in stereotyping.

Authenticity in Visual Communication: Presenting the Reality

New media standards allow for the use of selectivity when it comes to choosing topics of visual communication bulletins. On the other hand, authenticity needs to be the priority in presenting the main message as this is the only way of showing what has occurred, what is still happening, and the experiences of people on a daily basis (Lester, 2013). The structure of the bulletin in the Wounded Warrior Project assumes a self-exploration approach of authentic visuals of veteran soldiers who once served in the military. Thus, this structure is in line with the new media standards.

References

Geise, S., & Baden, C. (2015). Putting the image back into the frame: Modeling the linkage between visual communication and frame‐processing theory. Communication Theory, 25(1), 46-69.

Lester, P. M. (2013). Visual communication: Images with messages. Cengage Learning.